Aston Martin: Coolest UK Brand

Aston Martin: Coolest UK Brand – Luxury car maker Aston Martin has been voted the coolest brand in Britain for the second consecutive year according to the annual Superbrands survey. The carmaker shot to fame due to its association with James Bond films, first appearing in Goldfinger in 1964.

The survey defines a Superbrand as having established “the finest reputation in its field”. James Bond’s favourite pipped computer giant Apple to the top spot for a second year and left motorcycle maker Harley-Davidson for dust.

Aston Martin: Coolest UK Brand – Superbrands, founded in London in 1995, commissions independent research to identify the UK’s strongest brands. Its annual league tables are based on the opinions of marketing experts, business professionals and thousands of UK consumers.Top 10 Cool Brands:

• 1. Aston Martin;
• 2. Apple;
• 3. Harley-Davidson;
• 4. Rolex;
• 5. Bang & Olufsen;
• 6. BlackBerry;
• 7. Google;
• 8. Ferrari;
• 9. Nike;
• 10. YouTube;

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